Trade Mark Attorneys
The Trade Marks & Copyright Team
Trade Mark Attorneys: Secure, Enforce, and Maximise Your Brand Value
Who are Stratagem’s Trade Mark Attorneys?
Need to protect your brand, stop copycats, or expand into new markets? Stratagem’s trade mark attorneys help businesses secure, enforce, and maximise the value of their brand assets — from logos and product names to packaging, digital content, and trade dress. With strategic, commercially focused advice, we ensure your brand is protected across jurisdictions and ready to support long-term growth.
Our dedicated team includes six trade mark professionals with deep experience across private practice and in-house roles. Their sector expertise spans pharmaceuticals, consumer goods, and technology — and their advice is shaped by years of experience managing trade mark filings, oppositions, infringement cases, and portfolio strategy on a national and international scale.
You’ll benefit from a collaborative, proactive approach. Our team works seamlessly to solve complex brand challenges, protect reputation, and embed IP into your broader commercial strategy. Whether you’re launching a new brand, entering new markets, or defending your identity against infringers, our attorneys provide practical, outcome-driven support every step of the way.
Meet the trade mark experts behind our brand protection services. Explore their backgrounds and sector knowledge below.
What Do Trade Mark Attorneys Do?
Trade mark attorneys help you protect the distinctive elements that make your brand recognisable, valuable, and defensible. Whether you’re launching a new brand, expanding internationally, or defending your reputation against copycats, they provide the legal and strategic guidance to keep your brand secure.
At Stratagem, our trade mark attorneys support clients throughout the entire brand protection lifecycle:
Trade Mark Filing & Registration – We register trade marks in the UK, Europe, and globally — securing names, logos, packaging, and more to give you exclusive rights and peace of mind.
Portfolio Management – Your brand evolves, and so should your trade mark strategy. We manage and optimise portfolios to reflect business growth, acquisitions, and market entry plans.
Dispute Resolution & Oppositions – When conflicts arise, we represent your interests in opposition and cancellation proceedings — defending your trade mark rights with clear, strategic advice.
Brand Protection & Enforcement – From online infringement to counterfeit goods and domain name disputes, we help businesses proactively protect brand integrity and enforce their rights.
Commercial & Strategic Advice – We advise on trade mark clearance, brand expansion, licensing, and monetisation — ensuring your brand works harder as a commercial asset.
With deep experience across sectors like pharmaceuticals, consumer goods, and technology, our attorneys offer advice that’s not only legally robust but commercially aligned. Whether you’re scaling a startup or managing a global portfolio, we help you protect and grow your brand with confidence.
Why Trade Mark Attorneys Matter
Trade mark attorneys play a critical role in helping businesses protect one of their most valuable commercial assets — their brand. A registered trade mark doesn’t just safeguard your name or logo; it protects customer trust, market reputation, and long-term brand value.
Unlike many other assets that depreciate over time, trade marks can grow in value — but only if they are properly secured, maintained, and enforced.
Without expert guidance, businesses may face significant risks. These include registration issues, opposition from third parties, or the inability to take action when competitors mimic their branding. Trade mark attorneys provide the expertise to avoid these pitfalls.
They ensure your marks are correctly filed across key jurisdictions, identify and mitigate conflicts before they escalate, and help you enforce your rights against infringers — whether online or in physical markets.
At Stratagem, our trade mark attorneys go beyond legal protection to deliver commercially focused brand strategies. From navigating opposition proceedings and tackling online brand misuse, to advising on licensing opportunities and global portfolio management, we support every stage of your brand’s journey.
Our team works closely with you to ensure your trade marks are not only protected, but also aligned with your business growth, investment goals, and market expansion plans — giving you the confidence to build and scale with a strong, defensible brand identity.
How is Work Allocated Across the Team?
At Stratagem, we allocate work based on your industry, the complexity of your trade mark needs, and the strategic expertise required. Our priority is to give you a seamless, consistent experience — which means when you begin working with one of our trade mark attorneys, we aim to maintain that relationship for the long term.
As your needs evolve or your workload increases, we may introduce additional team members to support you — particularly where specialist insight or faster turnaround is required. Any transitions are handled collaboratively, with your original attorney remaining closely involved to ensure continuity, strategic oversight, and the high-quality service you expect.
Abigail Woolhouse
Principal Attorney, Head of Trade Marks & Legal, Head of Legal Practice
Addy Bridger
Senior Attorney
Grace Mok
Trade Mark Attorney
Georgina Taylor
Trade Mark Attorney
Jess Chee
Trade Mark Paralegal
Can I Recommend Your Team to a Colleague?
Absolutely — and we’d be delighted. Many of our new relationships begin through referrals, and we take great pride in earning the trust of those we work with. If you know a colleague, partner, or fellow business leader who could benefit from strategic trade mark advice, we’d be happy to help them protect and grow their brand with confidence.
Download Our Handy Fact Sheets
Need a quick reference? Our fact sheets offer clear, practical overviews of our core services: IP strategy, patents, trade marks, and legal support. They’re ideal for sharing with your wider team or keeping close when planning your next steps.
Let’s Talk
Contact us today for clear, commercially focused support from our lawyers, in-house solicitors and senior attorneys.
Tel: +44 (0)1223 550740
FAQs about Trade Mark Attorneys
How do you become a Trade Mark Attorney?
To become a trade mark attorney in the UK, the first step is completing a university degree — in any subject, although a background in law can be helpful. This is followed by on-the-job training at a trade mark firm or within an in-house legal team, alongside two stages of professional exams focused on UK trade mark law and practice.
While the exams are UK-centric, modern trade mark attorneys must also be familiar with international IP systems, particularly in key jurisdictions like the EU, US, China, Australia, and Canada.
Find out more about the qualification process on the Chartered Institute of Trade Mark Attorneys (CITMA) website.
What does a typical career path look like for Trade Mark Attorneys?
A career as a trade mark attorney combines legal knowledge with commercial insight and a strong understanding of branding. Over time, they build experience in areas like brand clearance, portfolio management, enforcement, and global strategy.
At Stratagem, our trade mark attorneys are encouraged to develop specialist expertise in sectors that match their interests, whether that’s pharmaceuticals, consumer goods, or tech. Ongoing training and staying ahead of evolving case law is essential — but just as important is the ability to turn legal complexity into practical, business-focused advice. That’s what makes a great trade mark attorney.
Explore how we tailor IP strategies for business success.
When should I speak to a Trade Mark Attorney?
As early as possible — ideally before you settle on a name. Many businesses become attached to a brand name or product nickname that later proves difficult or even impossible to register. A trade mark attorney can help you assess the viability of potential names before you invest time, budget, or brand equity in the wrong direction.
At Stratagem, we provide early-stage advice to help shortlist names with strong legal potential and avoid those that carry risk. Our support includes strategic brand protection using trade marks, copyright, and designs — as well as guidance on online brand registries, domain name conflicts, company name disputes, and customs enforcement strategy.
If your business plans to expand internationally, we’ll also guide you through the complexities of global trade mark systems, ensuring you secure robust, cost-effective protection in key markets.
Find out how our trade mark services can support your business.
Let’s Talk About Protecting Your Brand
Need expert support from experienced trade mark attorneys? Whether you’re registering a new mark, defending your brand, or scaling internationally, our team provides strategic, results-focused advice to protect and grow your brand.
Don’t wait to secure your brand. Book a free consultation with a trade mark attorney today and take the first step toward stronger protection and growth.
Tel: +44 (0)1223 550740